Reader response has been positive since we launched Bright Ideas, the newsletter for Thought Stars, in February. But we’re always looking for ways to improve, so in last month’s issue we posted a survey about the topics we cover, the type of content we provide, and how often we publish.

Here are the results.

First, we asked what topics readers would most like to see in the newsletter.

• The clear leader was blogging & social media, which captured two-thirds of the votes.
• Book publishing and video creation & distribution tied for second, each with 39%.
• Audio production & distribution trailed the pack with 5% of the vote.

Second, we asked what types of content readers would like to see in the newsletter.

• More than 70% said they’d like to see reviews of helpful apps & tools.
• In second place was a selection of best articles from around the web, with almost 60% of the vote.
• Book reviews garnered a slim 18%. Eeep!

Third, we asked how frequently readers would like to receive the newsletter.

• Most thought the current monthly schedule was just fine.
• Each of the other options (quarterly, bi-weekly and weekly) garnered just a handful of votes each.

Interesting statistics, but what are we going to do about them? We’re going to listen.

Starting with the July issue of Bright Ideas, here’s what you’re going to see:

• Coverage of multiple social media tools and techniques
• More content on book publishing and video creation
• More curated content, drawing in helpful articles from a wide range of sources
• A new Resource Spotlight that takes the place of our monthly book review. We’ll sometimes feature books if we find one you should know about, but more often we’ll point you to the apps and tools you asked for.
• A new section in the right-hand column called Thought Bubbles, featuring short ideas such as links, questions, quotes and statements to spark your thinking.
• An issue on the first Tuesday of every month, just like always

If you’re not yet a Bright Ideas subscriber, you can sign up now to get the next issue, coming on July 5.

Comments or questions about the newsletter? Leave them below or send them our way: knowledge@highspotinc.com