Process Packaging

How do you what you do?

Every business has its own spin on delivering products and services. That process is often so automatic it’s invisible—you deliver the service but you don’t think about all the steps you take to do it.

It’s time to get conscious about your process.

Michael Gerber calls it applying the franchise model to a business. The Strategic Coach teaches it as part of its Front Stage/Back Stage Model for improving business efficiency. And it’s part of John Warrillow's teachable - valuable - repeatable recipe for building business value.

Plain and simple, it’s about documenting each and every step of the way you operate.

Highspot’s process engineer takes a virtual tour of your business and records the way your processes fit together. The result is a series of flow charts that captures all tasks, determines who’s responsible for their completion, and indicates required inputs and outputs at each step.

The rewards of process packaging are huge:

• At a glance, the flow chart can identify gaps or inefficiencies in your process and guide you on where to make improvements that will boost performance.


• As a training resource, the process map ensures each staff member knows exactly what to do and when. You’ve got an easy way to quickly teach new employees.


• With a common guide to follow, your team members can deliver a consistent experience to every client, fostering trust and a reputation for reliability.


• Your signature delivery process is no longer invisible. Instead, it’s drawn forward to become a differentiator and a selling point for clients.


• The flow charts readily identify potential knowledge products that can be developed to tie into or enhance the core process.


• As a system, your process flow can be packaged and taught to others to create new revenue streams. Licencing also becomes an option.

Want to know more?

• Read how one business owner multiplied his revenue 10-fold with a process flow map
• Call or Highspot to discuss how process packaging could work for you